For cyber-literate Koreans – ie, nearly everyone here - the fusion of real and online worlds seems to have become an utter normality. 90 percent of Korean twenty-somethings (and one third of the population as a whole) are cultivating their own “minihompy” (= mini home page) in Cyworld. A Cyworld minihompy differs from a regular blog by featuring an online “miniroom” which complements the owner’s real world home. For Korea-based writer Robert Koehler,“browsing through the countless online photo diaries may be the most addicitive feature of the service”. An Australian artist, Emil Goh, compared the two worlds in “Seoul: Until Now!”.